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Journal

Long Weekend Styling

Whether you're unwinding this weekend, hosting a Summer soiree, heading to the beach or holidaying - We have you covered with an outfit for every occasion!
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A Q&A with Rowie Moore, Founder of Rowie the Label.

Founded in Byron Bay by namesake designer, Rowie Moore, ROWIE has grown into an internationally recognised label with four annual collections of ready-to-wear clothing, swimwear and accessories. From day one, the brand has gathered a loyal following through hand crafted, effortlessly styled pieces that pay respect to the coastal towns where they were created.

 In honour of launching their latest Resort 24' drop in boutiques and online, we asked Rowie a few questions on the brand and what it means to her.

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BRAND IN FOCUS - Among Equals.

"Hand Crafted Bilum — A Vision For Mindful Fashion"

We are so excited to welcome this beautiful Not-For-Profit, women run brand to Alterior Motif. Started in 2015 by Caroline Sherman, Among Equals is a brand that merges art and community with fashion and the ancient practice of Bilum weaving. After her visit to the village of Goroka, to meet communities of weavers in Papua New Guinea, Caroline was motivated to empower the women and their families, and inspired by the artisan weavers’ clever colour play, Sherman went on to build the Among Equals brand around the idea of optimism and mindfulness.

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A Festive Holiday with A.M.

In celebration of the festive season, we thought to highlight the special ways we choose to spend this time of the year. Whether you're planning a small gathering with loved ones or a dinner party with friends, having a holiday or taking some time to relax. We have curated our go-to guide on how were spending holiday season. From what we're eating and drinking to what we're listening to, watching and how we are celebrating. 
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ALTERIOR MOTIF CHRISTMAS GIFT GUIDE

This year, we're making gift giving super easy with our Alterior Motif Christmas Gift Guide! We have curated our selections of the ultimate presents this year and will be releasing new specific gift guides in the lead up to Christmas.

Select gift wrapping at the checkout so we can take care of it all for you!

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Welcome new brand, Hommey!

"It all started with the humble cushion — the easiest and most transformative way to style a home. We create high-quality, handcrafted products for everyday living, because we understand that home is more than just a place to live — it’s a place to get comfy (and Hommey)".


We are so excited to welcome new homeware and lifestyle brand Hommey, to Alterior Motif. Discover our selection of beautiful towels and gifting products, online and in store now!
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Our 4 must-haves for spring

Stepping into spring we have curated an edit of our top 4 must-haves for the new season. Spring is a major event and wedding season, and you can shop your entire outfit with us.

See our top picks below and discover more in stores and online at Alterior Motif now.

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